Open House

Open House

Exhibition design and creative direction

Category: Environmental 

Destined for the home, the new Coincasadesign collection is presented within a scenario which refers to the domestic environment. A home icon is the key concept of the layout. The home is opened to reveal its treasures: the collection is seen in all its variety through a spyglass effect produced by the sequence of walls, which are opened slowly and gradually to become footboards.

Client: Gruppo Coin
Year: 2007
Project Assistant: A. Busana
Copyright: project realized as partner of JoeVelluto - Copyright © JoeVelluto - all rights reserved